New York City vanity numbers

A vanity number spells something on the keypad: a trade, a product, a name. A number ending in LAWS or DELI tells a caller who you are before they dial, and it is the easiest kind of number to put on a storefront, a van or a radio spot.

Each listing shows the word in place of the digits it covers. Callers still dial the digits, and phone keypads carry the letters, so the number dials like any other New York number.